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Tuesday, 15 April 2008 |
Answering a question at a conference this morning, Telstra CEO Sol Trujillo was cool about whether Australia would get the iPhone through Telstra.
“I have a question for you: when can I get my iPhone?” asked David Havyatt, the chairman of the CommsDay Summit 2008 in Sydney.
Trujillo, quite obviously not keen on answering the question directly, said, Telstra already had a good lineup of 3G devices and that “it’s all about enabling the things you want to do, not what some other company wants you to do.”
The Telstra chief was delivering a presentation to the communication industry, analysts and journalists about “the gigabit era” and how Telstra was delivering on it.
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Sunday, 13 April 2008 |
No iPhone yet, but the rumours keep coming thick and fast about the possible launch of a 3G version in Australia soon. Is this just loose talk, or should you hold off on that eBay purchase?
If there’s one thing that Apple fanatics love, it’s a good rumour. If there’s two things, it’s arguing amongst themselves, and we’ve often thought that love for Apple’s products all too often comes a distant third. There’s certainly a lot of anticipatory love for Apple’s yet-to-be-released-in-Australia iPhone, and the rumour mills are churning (and the fans are frothing) at a frantic rate right now. |
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Wednesday, 09 April 2008 |
[Sourced from MacTalk]
Rumours have been rampant for months since the launch of the iPhone in the USA back mid-2007 regarding Australia's chance to taste the iPhone. There have been many dates and leaks of false info, so much so that some people even think Australia is never going to get it. Today however, Apple have been informing resellers of their iPhone strategy for Australia.
Resellers have been informed of the following things:
- Last week of June release
- More than 1 carrier
- No contract lock in
- Current resellers will be able to sell iPhones
That's a lot of juicy info there and might not make sense off hand. Let me break down the significance of this.
Last week of June release
This ties in perfectly with the Sydney Apple store opening, any WWDC announcements, iPhone 2.0 software and time for stock to filter in to the country.
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Thursday, 03 April 2008 |
Speculation is mounting over an impending release of a new iPhone supporting 3G networks, suggesting the much-ballyhooed device could reach Australia as early as the middle of this year.
With local mobile carriers rushing to convert their subscribers from 2G to faster broadband-like 3G services, the lack of a 3G-enabled model is viewed by analysts as the key impediment to releasing the device locally.
Analyst firm IDC said Australians wanted more than a large screen and great web browser and the appeal of an iPhone without 3G connectivity would be limited to die-hard Apple fans and the fashion conscious.
"It would appear highly unlikely that a 2G iPhone [would] be released in Australia, with Telstra focusing all efforts to migrate subscribers onto Next G and Optus and Vodafone both building national 3G networks this year. The 2G market in Australia is shrinking fast," IDC telecommunications analyst Mark Novosel said.
"In 2009 the number of 3G subscribers in Australia will outstrip 2G subscribers. By the end of 2009 56.6 per cent of all mobile subscribers in Australia will be on one of four 3G networks."
Apple has said the iPhone will be launched in Australia this year, but has yet to pin down an exact date.
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Friday, 28 March 2008 |
Here at iPhone Unlock Australia, we believe that within three months (Sometime in June with the 2.0 firmware update), the iPhone will be in Australia's shores as a 2G iPhone locked to Telstra. Yes - this is quite a big claim to make, but we've been following all the news since the Apple iPhone was released in USA and believe its release in Australia is imminent (and will be 2G and locked to Telstra). Now to our substantive evidence...
Firstly - why 2G? [Source 1] [Source 2] [Source 3]. At the recent SDK, Apple announced several new features for business enterprise users. They have realised the substantial future market this will play in the mobile phone business and have adjusted their business model to suit. The major order of "3G" iPhones seems to be unlikely with just a firmware 2.0 around the corner, however, this may be a move by Apple to gain market share. They are more likely to test the market with the Microsoft Enterprise/Exchange system before delving into the hardware mechanics of a 3G phone. Ultimately, this would be ideal for business-orientated people who will move out of the Blackberry market into the iPhone market.
Secondly - why Telstra? [Source 1] [Source 2] [Source 3]. Apple has chosen the major telecommunication company in each country to sell the iPhone for them. USA - AT&T Mobility, UK - O2, Germany - T-Mobile, France - Orange and Ireland - O2. It would be no surprise to see Telstra having the iPhone in Australia. Their large EDGE network (note Optus and Vodafone to not have this but rather GPRS) in addition to their quickly expanding 3G Next G network (in time for the 3G network) makes it an ideal choice for Apple. Don't forget that Apple has picked the largest telecommunication company in each country so Telstra is a no-brainer.
And lastly - why three months? [Source 1] [Source 2]. Simply because it is about time we got our hands on it. The major order of 10 million iPhones may be 3G but more likely 2G with Apple focusing on the firmware update rather than a hardware update. With rumours such as the 10 million iPhone order, it would not be surprising if this was an order for countries without the iPhone such as Australia and Canada. Don't forget that three new Apple stores are being built in Sydney and Melbourne and are expected to open quite soon. Wouldn't the release of the iPhone at the same time just be... perfect?
Yay? Nay? Maybe? Feel free to comment below...
 Comments (3)
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